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SK Telecom and Starbucks Korea to use AI device NUGU to order drinks via voice

South Korea’s No. 1 mobile carrier SK Telecom has joined forces with Starbucks Korea to allow use of its artificial intelligence (AI) device NUGU to order drinks via voice. Under the agreement, SK Telecom plans to connect NUGU to Starbuck’s order application, allowing users to order and make payments more easily. SK Telecom plans to connect NUGU to its driving-navigation platform T-map, allowing drivers to order drinks and locate the nearest drive-thru Starbucks shops. If the development is completed, drivers will be able to safely order drinks without having to tap their smartphones.

Announced in September last year, NUGU focuses on providing household-related services. Earlier this month, SK Telecom released a portable edition of NUGU, seeking to tap deeper into the AI industry. Based on the AI program, NUGU provides various services to users, including music streaming, Internet-of-Things solutions, schedule management and weather alerts. SK Telecom and Starbucks Korea plan to complete the development by the end of the year.

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