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LG to unveil SUPER UHD TVs featuring Nano Cell technology at CES 2017

LG will unveil its most advanced color-enhancing LCD panel technology to date, SUPER UHD TVs (models SJ9500, SJ8500 and SJ8000) featuring Nano Cell technology at CES 2017. The third generation LG SUPER UHD TV lineup featuring Nano Cell technology will render the most realistic images possible, creating highly nuanced, accurate colors while enabling wider viewing angles. Nano Cell LCD displays offer a technological advantage by employing uniformly-sized particles approximately one nanometer in diameter to create more subtle, accurate colors that can be viewed from wider angles than other TVs.

LG Nano Cell dramatically reduces instances of color fading, image instability and other color degradation issues. Nano Cell technology also reduces on-screen light glow to maintain high picture quality even when the screen is surrounded by intense ambient lighting. LG’s new Nano Cell TVs use improved ULTRA Luminance technology to deliver brighter, crisper image highlights.
With support for BT.2020 and the ability to render over one billion possible colors, every new LG SUPER UHD TV is equipped with Active HDR and Dolby Vision, allowing for display of next generation HDR content that has been designed to render brighter scenes and greater shadow detail. Active HDR allows the TV to process the HDR picture frame-by-frame and inserts dynamic data where needed. This process allows the TV to offer the best picture to the viewers, whether the original HDR content contains dynamic, static or no metadata at all.
Ideal for large, high-resolution TVs, LG SUPER UHD TVs with Nano Cell deliver consistent colors at wider viewing angles with virtually no color difference for viewers seated directly in front of the screen and those watching from a 60 degree angle. LG SUPER UHD TVs feature the stunning Ultra Slim design with the unique crescent-shaped stand, which gives the 55-inch SJ9500 ― only 6.9mm at its thinnest point ― the illusion of floating in the air. Whether on top of a TV stand, a part of an entertainment center or mounted on the wall, the beautiful LG SUPER UHD TV will enhance just about any home.

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