LG announces Optimus L SeriesII smartphone at Mo-bile World Congress

LG is staying true to its rich design heritage at this year’s Mo-bile World Congress (MWC) with the introduction of the Optimus L SeriesII. Optimus L SeriesII embodies the beauty of the first L Series but with a more refined touch. The design philosophy of L SeriesII has been enhanced to include four new design elements: Seamless Layout, Laser Cut Contour, Radiant Rear Design and Smart LED Lighting on the home button. With more than 10 million Optimus L Series phones sold in the first 10 months, L SeriesII looks to continue this momentum with its sophisticated style and differentiated features. User experience is enhanced with the high-resolution IPS display and extended capacity battery in the Optimus L SeriesII. Dual SIM versions of the Optimus L SeriesII smartphone will enable customers to use one device for both business and per-sonal calls.


L SeriesII also offers an expanded set of user-convenient features including those unique to LG smartphones such as QuickMemo, Quick Button and Safety Care. Safety Care offers three options – Emergency Call Forwarding, Phone Non-Usage Notice and My Location Notice – which can be programmed to contact a loved one in case of an emergency. The Dual SIM version of the Optimus L7II will be the first of the new series to launch, making its debut in Russia this week. The Optimus L7II will include LG’s unique UX features such as QSlide and QuickTranslator. Availability of the Optimus L3II with 3.2-inch QVGA IPS display and 1,540mAh battery and the Optimus L5II with a larger 4.0-inch WVGA display and 1,700mAh battery will be announced at a later date.

Press release:

SEOUL, Feb. 12, 2013 -– LG is staying true to its rich design heritage at this year’s Mobile World Congress (MWC) with the introduction of the Optimus L SeriesII. The widely successful L Series has evolved to include contemporary design aesthetics and innovations that improve on the original. With more than 10 million Optimus L Series phones sold in the first 10 months, L SeriesII looks to continue this momentum with its sophisticated style and differentiated features.

• Size: 121.5 x 66.6 x 9.7 mm/ 122.2 x 66.6 x 9.7 mm (Dual-SIM)