Sony unveils Water Proof and wire-free Walkman Sports MP3 Player at CESS 2013

Fitness enthusiasts will never miss a beat under water again with Sony’s new Walkman Sports MP3 Player (NWZ-W270), a water-proof, all-in-one digital music player designed to conveniently and comfortably wear to the gym, the trail, the treadmill, or even into the pool. With its water proof design, the NWZ-W270 Walkman Sports MP3 Player withstands not just water but the sweat from intense workouts, making it perfect for everyone from the health conscious to performance sports athletes.

The new NWZ-W270 device is designed with intuitive controls to easily adjust volume to play, pause, or change songs on-the-go. With its 4G of on-board memory, users can easily drag and drop DRM-free music files from iTunes for Mac or PC, Windows Media Player, or Windows Explorer.

The NWZ-W270 player delivers up to eight hours of audio playback on a full charge. It also offers a convenient quick-charge function. Even if the battery if fully depleted, with just three minutes of charge time, the device can provide music for up to 60 minutes.

In addition to the powerful sound typically found in Sony’s high-end headphones, the player features a new tension band for a supportive fit and comes with small, medium, and large earpieces – ideal for secure, long-term wearing comfort during running, cycling or swimming. The Sony Walkman Sports MP3 Player will be available in March in blue, pink, white, and black for about $99.99.

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