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LG begins sale of worlds first curved OLED TV in South Korea


LG will begin accepting pre-orders for its 55-inch (54.6-inch diagonal) Curved OLED TV (Model 55EA9800) in South Korea, with deliveries to begin next month. More than 1,400 LG retail stores in South Korea will begin taking orders today from customers for the premium TV, priced at KRW 15 million ($ 13,500). Only 4.3 millimeters (0.17 inches) thin and weighing just 17 kilograms (37.48 pounds), LG’s Curved OLED TV produces astoundingly vivid and realistic images thanks to its proprietary WRGB technology. The unique Four-Color Pixel system features a white sub-pixel, which works in conjunction with the conventional red, blue, green setup to create the perfect color output.

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The new 55-inch LG EA9800 model features the industry’s very first curved screen ergonomic design, providing an IMAX-like viewing experience in the home. LG’s Curved OLED TV features thin transparent film speakers in the crystal clear stand, providing high-quality sound without compromising the TV’s beautiful design. LG’s Curved OLED TV took the top “red dot: best of the best” honor at the prestigious design competition earlier this year. The announcement makes LG the first and only company to commercialize both the flat screen OLED TV, which began shipping to Korean customers in February, and the Curved OLED TV. Timing and pricing of the Curved OLED TV in markets outside of Korea will be announced in the months ahead.
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