Fujitsu ARROWS Brand for Smartphones and Tablet PCs looks not only to Japan but to the world

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Fujitsu is rolling out its new ARROWS brand for smartphones and tablet PCs made available from October 2011. The ARROWS brand is emblematic of the sense of speed, spirit of innovation and performance power of Fujitsu smartphones and tablet PCs. These are the qualities required to demonstrate Fujitsu’s consistent leadership in future smartphone and tablet PC markets. Founded in Fujitsu’s brand promise of shaping tomorrow with you, the ARROWS brand aims to help realize customer aspirations, and together, to contribute to a prosperous future. As a new brand that looks not only to Japan but to the world, ARROWS products seek to meet the needs of customers everywhere, working with them to create new value. Fujitsu will continue to offer an advanced level of basic specifications and features while incorporating Fujitsu’s forte of human-centric engineering.


The first model offered under the ARROWS brand will be the Docomo Tablet ARROWS Tab LTE F-01D. Going forward, the ARROWS brand lineup will continue to add other smartphones and tablet PCs.