HP announces MP4 and MP6 affordable media players to help retailers engage customers
HP announced two new affordable media players that can be coupled with the company’s digital signage displays to help retail and hospitality businesses bring stunning, informative, interactive digital experiences to clientele. The new HP MP6 Digital Signage Player can be deployed by retailers to meet the most demanding dynamic content requirements. Using the latest Intel dual core processor and high-definition (HD) graphics, the HP MP6 can power digital mall or hotel directories. It also can engage the shopper in an interactive brand experience when paired with a touch-enabled screen.
The new HP MP4 Digital Signage Player is HP’s thinnest player, ideal for common signage implementations in retail or hospitality settings. The HP MP4 can display visually appealing brand-related content through static images or full-screen videos to improve the store experience. The HP MP4 features a 64-bit AMD processor with Radeon HD 6320 graphics, creating compelling promotional merchandising environments. The HP MP4 and MP6 players will be available in North America and Latin America (except Brazil) later this month.