Built to deliver high-quality images and HD video and featuring built-in Wi-Fi and NFC connectivity for easy sharing, Canon today announced the addition of two new cameras to its super-zoom PowerShot SX lineup – the PowerShot SX540 HS and PowerShot SX420 IS digital cameras. Canon PowerShot SX540 HS digital camera builds on the features included in the PowerShot SX530 HS digital camera. The PowerShot SX540 HS has a powerful 50x optical zoom lens (equivalent to 24-1200mm) with Optical Image Stabilizer for outstanding optical performance. It features a new 20.3-Megapixeliii High-Sensitivity CMOS sensor with DIGIC 6 Image Processor that helps deliver high resolution combined with stunning low-light performance.
The new PowerShot SX540 HS features a dedicated movie button so users can easily record 1080p Full HD video at an improved rate of up to 60 frames-per-second in MP4 format with stereo sound. The PowerShot SX540 HS digital camera’s large 3.0-inch LCD screen (approx. 461,000 dots) allows easy viewing even from a wide angle. A dedicated Wi-Fi button allows for easy sharing and transferring of images over Wi-Fi and NFC technology. The PowerShot SX540 HS digital camera is scheduled to be available in March 2016 for an estimated retail price of $399.99.
Canon PowerShot SX420 IS digital camera features an improved powerful 42x optical zoom lens (equivalent to 24-1008mm) and Optical Image Stabilizer for outstanding optical performance. A dedicated Wi-Fi button allows for easy sharing and transferring of images over Wi-Fi® and NFCTM technology. The 20.0- Megapixeliii sensor with DIGIC 4+ Image Processor helps deliver stunning image quality. Smart Auto intelligently selects the proper settings for the camera based on predefined shooting situations, and 720p HD video capture in MP4 format.
Canon PowerShot SX420 IS digital camera’s large 3.0-inch LCD screen (approx. 230,000 dots) allows for easy operation and sharing. The PowerShot SX420 IS digital camera also features Scene modes such as Fisheye effect, Toy Camera effect and Monochrome, which provide creative freedom to capture your photos. While taking these creative photos, Eco mode helps reduce power consumption for longer battery life. The PowerShot SX420 IS digital camera is scheduled to be available in February 2016 for an estimated retail price of $299.99.
