Canon launches PowerShot S100 with DIGIC 5 Image Processor for enhanced image quality

The Canon PowerShot S100 is a sophisticated pocket-friendly point-and-shoot digital camera that has the power advanced users and enthusiasts need to create standout images. The PowerShot S100 features a 5x Optical Zoom that will appeal to enthusiasts and casual shooters alike. The zoom range starts at 24mm (35mm equivalent) at full wide-angle, providing the coverage needed to capture indoor group photos, tall buildings, and dramatic landscapes. Full telephoto is 120mm (35mm equivalent), providing a versatile range that includes focal lengths perfect for portraits and close-ups.

PowerShot S100 incorporates the Canon HS SYSTEM, now featuring the new DIGIC 5 Image Processor for enhanced image quality and amazing low-light performance. The Canon DIGIC 5 Image Processor brings phenomenal increases in processing speed and power.
Improved chip architecture and algorithms deliver greatly expanded functionality with further refinement in image quality. Improved noise reduction produces clearer images when shooting in low light at high ISO speeds.
A fast f/2.0 maximum lens aperture enhances the PowerShot S100’s ability to capture excellent images in low light. You can shoot professional-looking portraits by taking advantage of shallow depth-of-field to impart a pleasing blur to the background. The large aperture also lets you capture more nuances in dimly lit scenes by making better use of the available light.
You can shoot crisp, clear high definition video with stereo sound. In addition to being able to shoot Full HD 1080p video at 24 frames per second, the PowerShot S100 can also shoot 720p HD video at 30 frames per second. The PowerShot S100 digital camera is equipped with Global Positioning System (GPS) technology. Now you can travel the world and let the camera automatically record the locations and local times of your stills and videos. The camera can also use the GPS unit to automatically set the exact time. You can maximize the usefulness of the GPS feature by using the special bundled Map Utility software that makes it fun to share the memories of your world adventures. In addition to displaying all your photos’ locations on a world map, the camera’s GPS system can also track your route from photo to photo – a great way to visualize each trip!
PowerShot S 100 camera records on SD/SDHC/SDXC Memory Cards and Eye-Fi, measures 98.9 x 59.8 x 26.7 mm and weigh approximately 198 g (including the batteries and memory card). The camera is available in white and black colr for approximately $430/-.