Nikon today announced the new Coolpix S01, an ultra-compact camera that combines Nikon imaging technology, style and affordability into an ultra-mini camera body that’s easy to use. Its compact size makes the camera small enough to fit into a user’s pocket. The Coolpix S01 also features an easy-to-use touch-screen operation system. The new graphic user interface (GUI) offers an easy-to-tap four-segment home screen that streamlines operation. Even for first-time point-and-shoot users, various functions can be comfortably accessed through touch operation. By tapping a subject, the shutter is automatically released when focus and exposure are fixed while various image effects set prior to shooting can be applied to pictures.
The Coolpix S01 packs great image quality into an ultra-compact and stylish camera body, allowing users to be ready for fun and spontaneous shooting. Weighing approximately 3.4 ounces with an extremely small form factor (3.1 x 2.1 x 0.7 in.), the S01 is a versatile point-and-shoot that easily slips right into any user’s pocket. Stainless construction and processing prevents the glossy exterior from being scratched, while individual colors, such as Red, White, Silver and Pink, accent the fun and social personality of the user.
Despite its tiny size, the camera benefits from quality Nikkor optics, sporting a 3X wide-angle zoom NIKKOR lens (29 to 87mm, 35mm equivalent). A high-speed and accurate EXPEED C2 image-processing allows for fast use, but also yields vibrant colors and even skin tones in images. Additionally, a built-in Xenon flash ensures balanced exposures in low light conditions. The Coolpix S01 will be available in September 2012 for a suggested retail price of $179.95 in a variety of colors including Red, White, Silver and Pink.
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