Kyocera today announced that the company’s environmental protection-themed Eco-Lessons— part of the company’s Corporate Social Responsibility activities — have been provided to over 23,000 students at primary schools as of June 2010. The Eco-Lessons, which are taught by specially trained Kyocera Group employees, incorporate original experimentation kits and toys utilizing solar cells, a fun quiz and other interactive activities so that students can enjoy the learning experience. In response to the level of public interest, and with the cooperation of an environmental education course for primary school students that was being run by the Kyoto Chamber of Commerce and Industry, Kyocera took the initiative to start proactively offering environmentally themed classes at local schools in February 2003, and since then the lessons have spread across Japan, and the program was also introduced in China in 2009.
As of June 2010, over 20,000 students in Japan and 3,000 students in China have received the lesson. The pioneering concept is designed as a grassroots educational activity to teach children about environmental awareness.