Sony Ericsson launches Xperia Studio for artists and creative collaborators to create and share their most innovative content
Sony Ericsson has launched Xperia Studio, an online entertainment platform for artists and collaborators to create and share their most innovative content. The initiative reflects Sony Ericsson’s ongoing commitment to engage with consumers through high-quality entertaining content to inspire them to explore their Xperia phones in new ways. The Sony Ericsson’s Xperia Studio invites creative thinkers, artists and intellectuals – from collaborative artists in Denmark to astrophysicists in New York – to take the range of Xperia handsets to their absolute limits and ultimately remake reality . Content on the platform will be updated at regular intervals from the growing pool of contributors.
The first phase of the project has seen collaborators from around the world use Xperia handsets to create content in unconventional and interesting ways – a flame-thrower camera flash, a view of the universe through the naked eye, capturing the perfect wave, creating a song from the ambient sounds of Paris and most recently capturing the extreme tricks performed by a BMX crew in Brooklyn.