Casio released new limited edition EDIFICE watches to celebrate Casio’s partnership with Infiniti Red Bull Racing. The EDIFICE line of metal watches captures the essence of Speed and Intelligence. There are two base models for the new watches. The first is the EFR-534, which comes with Super Illuminator, a high-brightness LED light that illuminates the dial more clearly than a regular LED light. The other base model is the EFR-537 with Neon Illuminator, which uses invisible light from a black light LED to make specially coated dial features glow.
The team colors of Infiniti Red Bull Racing —blue, yellow, red and purple— are used to accent the hands and inset dials.With the team logo on the dial and also emblazoned on the special packaging, these new watches are worthy of their limited edition status. The five new EFR-534RB and EFR-537RB models were produced through collaboration with the Infiniti Red Bull Racing Formula One team, which Casio has supported as an official partner since 2009.