HP Indigo WS6000 Digital Press is a high-volume digital press that helps consumer packaged goods makers, product marketers and other product brand owners increase their marketing effectiveness and reduce costs and environmental impact across their product label supply chains. The HP Indigo WS6000 Digital Press prints at 98 feet per minute (30 meters per minute) in four-color mode, and is compatible with a broad range of media – from thinner flexible packaging substrates, to label and shrink sleeve media, to folding carton material. The HP Indigo WS6000 Digital Press can print up to 7 colors, and includes a new improved white which is very important for printing on metallic label stock as well as flexible packaging.
The press is designed to be more cost-effective than the traditional flexographic printing process used in label and packaging production for jobs up to 13,000 linear feet (4,000 linear meters), a figure that represents approximately 80 percent of label jobs. The HP WS6000 is a highly productive digital printing device for packaging, significantly changing the game by allowing digital to move from short- to medium-run quantities.