LG celebrates World Environment Day with range of eco-friendly campaigns
From May 1 until June 5, LG has been screening a 30-second promotional video for United Nations Environment Program’s 2014 campaign Raise Your Voice, Not the Sea Level on its LED billboards in Times Square in New York City and Piccadilly Circus in London. The video plays an important role in LG’s global social campaign, LG Hope Screen. By communicating an important message directly to more than 1.5 million people daily in two of the world’s most global sites, LG aims to introduce the great work performed by non-governmental organizations to a large, international audience. In Korea, LG’s labor union is hosting a training session about eco-friendly electronics for approximately 100 children.
On June 1, LG personnel in the United States brought their message of sustainability to the community by participating in a 5 kilometer race during which they shared energy saving tips and challenged participants to take action at homes. For its continued leadership in promoting green products, the Environmental Protection Agency (EPA) in the United States has recognized LG’s efforts with a 2014 ENERGY STAR Partner of the Year -Sustained Excellence Award. And from 2009 to 2012, LG was named a member of the Carbon Management Global Leaders Club by the Carbon Disclosure Project Korea.