Nissan today unveiled concept car IDx Freeflow with radically different characteristics, created by a new approach to product development, that together offer a new take on authenticity. The IDx Freeflow is a casual/lifestyle-focused vision. IDx Freeflow shows how Nissan is using a new and innovative product development methods to meet the needs of younger customers who have novel, exciting ideas, and engage with them to build the cars they want.
The IDx Freeflow is designed to appeal to digital natives, the generation born after 1990 and integrates their feedback into the creation process.
