Panasonic announces Lumix DMC-LF1 Wi-Fi- compact with EVF and 7.1x Optical Zoom F2.0 Leica DC VARIO-Summicron Lens

Panasonic today announced a new digital compact camera LUMIX DMC-LF1 from new LF series – a sister line of the world-renowned LX series. The new DMC-LF1 incorporates F2.0 LEICA DC VARIO-SUMMICRON lens and 1/1.7-inch large High Sensitivity MOS Sensor in sleek, stylish profile with practical EVF (Electronic View Finder). The F2.0 fast LEICA DC VARIO-SUMMICRON lens boasts excellent descriptiveness produced by its outstanding quality and performance yet achieves 7.1x high optical zoom (35mm camera equivalent: 28-200mm) making this camera even more versatile.

The DMC-LF1 integrates 1/1.7-inch, 12.1-megapixel High Sensitivity MOS Sensor which is larger in size than standard digital compact cameras. Thanks to the extensive light receiving area of each cell, the performance of high sensitivity image recording in low light is obviously superior with its excellent S/N ratio and wide dynamic range. The result is a high resolution image with stunning clarity not only in high sensitivity recording but also in low ISO setting reproducing rich gradation with the exquisitely wide dynamic range even when the situation is highly contrasted.
The 3.0-inch, 920,000-dot Intelligent LCD with super high resolution and a wide viewing angle features automatic brightness adjustment in 7 steps as the surrounding brightness level changes, ensuring easy visibility at all times. The big screen with AR coating reflects fine details, making it easy to check the focus before shooting. It also serves as a small photo and video viewer, allowing the user and friends to enjoy viewing the still and motion images together.
Panasonic DMC-LF1 is equipped with Level Gauge to detect the horizontal / vertical angle of view using its internal level working with the acceleration sensor. This is helpful to keep horizontal composition precisely even when shooting in high or low angle.
NFCWith the Wi-Fi connectivity with NFC (Near Field Communication) technology, the DMC-LF1 features Touch & Share in which users can connect the camera to their smartphone/tablet anywhere at one-touch to share a image easily right on the spot. It is also possible to use a smartphone/tablet as a multi-capable remote shutter with a monitor. With the new Instant Transfer function, photos are automatically sent to the smartphone/tablet right after shooting.
For step-up users who pursue higher expressive performance, the DMC-LF1 comes equipped with a variety of manual functionalities. Newly integrated Control Ring and Composition Guide help experience advanced photography with ease. A variety of special effects that add fun to shooting experience are also integrated in DMC-LF1–Creative Panorama, Creative Control and Creative Retouch featuring a total of max.15 attractive filter effects.
The DMC-LF1 records 1,920 x 1,080 60i (NTSC) / 50i (PAL) full-HD video recording in AVCHD / MP4 with high quality stereo sound. The 7.1x optical zoom is also available in video recording. The POWER O.I.S. (Optical Image Stabilizer) with Active Mode powerfully suppresses blur even in video recording. In addition to the 0.2-inch 200K-dotpractical EVF, the DMC-LF1 features 3-inch large 920K-dot Intelligent LCD assuring highly visibility in both shooting and image playback. The LF1 will sell for a recommended price of $499.99/£379.
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