DOCOMO Unveil New Brand for GSM Service in India

NTT docomo announced today the new Tata docomo brand for a GSM service to be provided in India by Tata Teleservices Limited (TTSL), in which Docomo owns a 26 percent stake. The new brand developed by the Business and Technology Cooperation Committee that Docomo and TTSL have jointly established, symbolizes the two companies’ strong partnership and their commitment to the development of India’s rapidly growing mobile phone market. From the day of the launch itself, the reach and coverage of the Tata docomo GSM network will be far greater than that of any other operator in India at the launch stage.

Tata docomo GSM mobile service will have extensive coverage in cities and towns, on national and state highways, at airports and along rail routes, and at places of tourist interest, etc. Tata docomo will shortly commence the commercial launch of its GSM operations, beginning with the telecom Circles in South India.